Hello everyone, today we will talk How to do a Keyword Research for free. If you don’t know what keyword research is and it’s importance, check it out my post about it here.
What is the Alphabet Soup Technique?
It’s basically using google’s free resources to get the keywords within your niche that people are searching. If you create your site’s content without taking into account if people are searching for the keywords you’ve used, your content will never reach the people you want to reach because people are not searching for the keywords you’ve used. So now that you know the importance of a optimized Keyword research you need to find the best tools for the job, you can check my post about one of the best tools for Keyword Research here. The Alphabet Soup is a technique that uses instant search from google to get ideas for your content. But what the hell is Google instant Search? Google instant search is that feature in google that when you start typing in the search bar, suggestions start to appear:
This suggestions are based on real suggestions from groups of people, so for example, if lots of people start searching for the keyword “DIY Amazon Alexa”, google will start to present the suggestion if you start typing “DIY Amazon”. Now you see how powerful this technique can be because you can find really meaningful keywords will proven traffic generation.
Alphabet Soup Suffix
The Alphabet soup uses Google instant Search in it’s advantage, so what you do is type the keyword that you think are most appropriate for your content and start from there. After you type those keywords, start going through the alphabet to get more relevant keyword combinations, just like this:
You go though the alphabet until you are satisfied with the keyword combination. And if you choose one of the combinations presented in the google instant search you have the guarantee that you will reach your audience because you are choosing keywords that they use in their searches.
Alphabet Soup Prefix
In this variation you go though the alphabet before the keyword you want to use, just like this:
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More than Google?
So, now you’re seeing the pattern here: almost every site where you make a search has some sort of instant search that basically uses the same method google uses to come up with suggestions. I’ll give you more examples where you can benefit from using the Alphabet Soup Technique:
And there are many many more sites who applies instant search into their results, just start typing in the search bar and wait if suggestions appear, if so, you can use the Alphabet Soup Technique!
Pros and Cons
So, as you can see, with the alphabet soup technique you can get lots and lots of relevant keywords for your niche, and use it in different sites, from google to E-Commerce, game streaming, and many more…
But there’s also some downsides from using this technique, as always free tools usually comes with more time consuming usage to get more tuned keywords.
One of the biggest cons to this technique is that you can’t see who many people searches for that keyword (popularity) traffic that that keyword could generate if you use it in your website and rank first page. With Alphabet Soup Technique t’s also very difficult to understand how many competitor you have and for that reasons you can get from alphabet soup technique a keyword that would be very difficult to rank higher in google searches. The more competitors you have, more difficult is to rank in google’s first page, so pay attention to that when using this technique.
If you, as i don’t have many time to waste in this search and don’t want to risk choosing a high competitor or a low traffic generation keyword, there are other options, my personal choice is Jaxxy, a great tool for Keyword Research that will give you all the data you need to choose the best keyword for your content, you can check my Jaxxy’s review here. Jaxxy offers a free trial with 30 keyword searches included, and you can upgrade to pro with a price as low as 19$/month. definitely worths to check it out.
Did you have any difficulty using this method?
Do you use Keyword research in the creation of your content?
There is any other tool or technique you use?
Feel completely free to drop a comment below!